marekwojnowski.eu

CLIENT / 2026

marekwojnowski.eu homepage on desktop and mobile: a portrait of Marek Wojnowski in a navy shirt next to his name, title and a blue contact button, on a navy background.
marekwojnowski.eu homepage on desktop and mobile: a portrait of Marek Wojnowski in a navy shirt next to his name, title and a blue contact button, on a navy background.

SCOPE

web design

framer development

motion design

branding

SCOPE

web design

framer development

motion design

branding

INDUSTRIES

executive personal branding

HIGHLIGHT

the one real client in this portfolio, not a concept

LIVE

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04

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marekwojnowski.eu homepage on desktop and mobile: a portrait of Marek Wojnowski in a navy shirt next to his name, title and a blue contact button, on a navy background.

ABOUT

Marek Wojnowski is a C-level executive and interim manager with over twenty years in transformations, and the only real client in this portfolio. His old site was a business card with nothing behind it. I rebuilt it end to end: brand direction, UX/UI, a Framer build with a CMS for his articles, and the Polish copy. Four weeks.

ABOUT

Marek Wojnowski is a C-level executive and interim manager with over twenty years in transformations, and the only real client in this portfolio. His old site was a business card with nothing behind it. I rebuilt it end to end: brand direction, UX/UI, a Framer build with a CMS for his articles, and the Polish copy. Four weeks.

CHALLENGES

The first direction died at the presentation. It looked correct and said nothing about how he actually works, so we changed direction instead of polishing it. What survived: one typeface picked for legibility, a single navy accent I proposed, and none of the stock boardroom photography this category runs on.

Content was the real project, and the hardest conversation in it. Twenty years of insight sat in his head and in internal decks written for people who already knew him. I wrote, he corrected, we went again, and today he publishes to the CMS himself. That handoff is the part a concept project never gets to show.

CHALLENGES

The first direction died at the presentation. It looked correct and said nothing about how he actually works, so we changed direction instead of polishing it. What survived: one typeface picked for legibility, a single navy accent I proposed, and none of the stock boardroom photography this category runs on.

Content was the real project, and the hardest conversation in it. Twenty years of insight sat in his head and in internal decks written for people who already knew him. I wrote, he corrected, we went again, and today he publishes to the CMS himself. That handoff is the part a concept project never gets to show.

Before and after of the marekwojnowski.eu hero on a warm grey background: the old dark navy version with neon green type on the left, the new light, calmer version on the right.

before and after

Close-up of marekwojnowski.eu on mobile: the quote “Jeśli potrafisz zachować zimną krew, kiedy wszyscy tracą głowę, świat należy do ciebie.” attributed to Rudyard Kipling, above a grey contact card with the heading “Porozmawiajmy” and a blue “Napisz do mnie” button.

quote above the contact card

Brand direction for marekwojnowski.eu: a large Inter Aa, the name set in bold, the title line, a blue “Skontaktuj się ze mną” button and swatches of white, stone, ink and navy.

brand direction

The “Moja misja” section of marekwojnowski.eu on a warm grey background: the statement “Pomagam organizacjom przejść trudne procesy transformacji i przemian.” above a text column on the left and three white cards with black check marks on the right, titled “Doradztwo i relacje”, “Więcej niż zarządzanie” and “Skuteczność w podejmowaniu decyzji”.

mission section layout

Two long strips of a marekwojnowski.eu article page on a warm grey background: the illustrated header for “Kim jest współczesny Interim Manager?” and the article body.

article template

marekwojnowski.eu palette as stacked bands: white #FFFFFF background, paper #F8F7F5 sections, stone #E8E6E3 cards and footer, ink #0A0A0A type, and a thin band of navy #2B4C9F, the single accent.

palette, one navy accent

Four marekwojnowski.eu mobile screens in phone frames on a navy background: the hero with the portrait, the checklist cards, the articles list, and the contact section with the menu.

mobile views

Before and after of the marekwojnowski.eu hero on a warm grey background: the old dark navy version with neon green type on the left, the new light, calmer version on the right.

before and after

Close-up of marekwojnowski.eu on mobile: the quote “Jeśli potrafisz zachować zimną krew, kiedy wszyscy tracą głowę, świat należy do ciebie.” attributed to Rudyard Kipling, above a grey contact card with the heading “Porozmawiajmy” and a blue “Napisz do mnie” button.

quote above the contact card

Brand direction for marekwojnowski.eu: a large Inter Aa, the name set in bold, the title line, a blue “Skontaktuj się ze mną” button and swatches of white, stone, ink and navy.

brand direction

The “Moja misja” section of marekwojnowski.eu on a warm grey background: the statement “Pomagam organizacjom przejść trudne procesy transformacji i przemian.” above a text column on the left and three white cards with black check marks on the right, titled “Doradztwo i relacje”, “Więcej niż zarządzanie” and “Skuteczność w podejmowaniu decyzji”.

mission section layout

Two long strips of a marekwojnowski.eu article page on a warm grey background: the illustrated header for “Kim jest współczesny Interim Manager?” and the article body.

article template

marekwojnowski.eu palette as stacked bands: white #FFFFFF background, paper #F8F7F5 sections, stone #E8E6E3 cards and footer, ink #0A0A0A type, and a thin band of navy #2B4C9F, the single accent.

palette, one navy accent

Four marekwojnowski.eu mobile screens in phone frames on a navy background: the hero with the portrait, the checklist cards, the articles list, and the contact section with the menu.

mobile views